SEMESTER - I |
FCD-102 |
Application of Information and Communication Technology |
3(3+0) |
ART-109 |
Basic Drawing-I (Lab) |
3(3+0) |
ENG-101 |
Functional English |
3(3+0) |
MD-101 |
Fundamentals of Design |
3(3+0) |
FCD-101 |
Basic Maths |
3(3+0) |
SEMESTER - II |
MD-107 |
Culture, Media Society |
3(3+0) |
MD-108 |
Photography |
3(0+3) |
MD-109 |
Advance drawing and Color theory |
3(0+3) |
MD-110 |
Oral Communication |
3(3+0) |
MD-111 |
Creative writing communication |
3(3+0) |
MD-112 |
Media laws ethics |
3(3+0) |
SEMESTER - III |
MD-208 |
Basic Lighting |
3(0+3) |
MD-202 |
History of Cinema |
3(3+0) |
MKT-611 |
Principle of marketing |
3(3+0) |
QNT-411 |
Basic Maths |
3(3+0) |
MD-205 |
Image Manipulation |
3(0+3) |
MD-206 |
Personal Management |
3(3+0) |
SEMESTER - IV |
PKST-102 |
Islamiat and Pakistan Studies |
2(2+0) |
MD-317 |
Entrepreneurship |
3(3+0) |
MD-209 |
Digital illustration design |
3(0+3) |
FTV-481 |
Aesthetic of Editing |
3(0+3) |
MD-309 |
Art Direction |
3(0+3) |
PSY-121 |
Psychology |
3(3+0) |
SEMESTER - V |
MD-301 |
Advance Image manipulation (Elective Advertisement) |
3(0+3) |
MD-311 |
Digital Audio Video |
3(0+3) |
MMT-442 |
Marketing Management |
3(3+0) |
MDA-305 |
PR & Event Management |
3(0+3) |
MDA-306 |
Production Technique |
3(0+3) |
MDA-314 |
Social Media Internet Marketing (Elective Advertisement) |
3(0+3) |
ADV-431 |
Script Writing and Program Production (Elective Film & TV) |
3(3+0) |
SEMESTER - VI |
MDF-311 |
Copy Writing (Elective Film & TV) |
3(0+3) |
MKT-306 |
Consumer Behavior |
3(3+0) |
MDF-308 |
Film Distribution (Elective Film & TV) |
3(2+1) |
MD-313 |
History of Film & TV (Elective Film & TV) |
3(3+0) |
MD-401 |
Internship |
2(0+2) |
MDA-315 |
Media Planning & Buying (Elective Advertising) |
3(3+0) |
MD-312 |
Media delivery method |
3(0+3) |
MD-310 |
Motion Graphic & Animation |
3(0+3) |
MDA-313 |
Technical aspects of printing (Elective Advertising) |
3(0+3) |
SEMESTER - VII |
MDA-320 |
Advertising Design & Concept (Elective Advertising) |
3(0+3) |
MD-402 |
Brand Management |
3(3+0) |
MDF-316 |
Documentary Vision (Elective Film& TV) |
3(0+3) |
MDF-315 |
Lighting 2 (Elective Film & TV) |
3(0+3) |
MDA-303 |
Packaging & Design (Elective Advertising) |
3(0+3) |
MDA-317 |
Screen Play for Film (Elective |
3(3+0) |
MDF-318 |
Film & TV) |
3(1+2) |
MDF-305 |
Sound Design (Elective Film & TV) |
3(0+3) |
MD-221 |
Storyboarding |
3(0+3) |
MD-315 |
Thesis-1 |
3(0+3) |
MDA-314 |
Web Design (Elective Advertising) |
3(0+3) |
SEMESTER - VIII |
MDF-320 |
Directing for Camera (Elective Film & TV) |
3(0+3) |
MD-503 |
Integrated Marketing Communication (Elective Advertising) |
3(3+0) |
MDA-319 |
Final Thesis |
6(0+6) |